Shark Tank Slice Of Sauce

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How Was The Experience In Ellyette Gheno Shark Tank

These 3 Pitches Will Make You HUNGRY | Shark Tank US | Shark Tank Global

Founder Ellyette Gheno says that her experience in Shark Tank has been very good. They got a very good deal for their startup, which is a big deal, so it is now ready to fulfill its dream. Ellyette Gheno Shark Tank had a very good pitch.

Next, we will give you information about the BootayBag startup.

Who Founded Slice Of Sauce

Slice of Sauce was founded by a Texas-based couple, Emily and Cole Williams. The Father of Emily stumbled upon the idea when she was making a barbeque sauce and instead of throwing its waste, Emily mixed and grounded them which resulted in form of slices of veggies and spices.

Ajit is a writer from Vapi, who is a thorough researcher and likes researching startups and businesses. He is pursuing his BBA and being a curious mind loves learning new things.

Slice Of Sauce: Ketchup Slices Make Alex Rodriguez Smile Big On Shark Tank

Cole Williams, Emily Williams of Slice of Sauce on SHARK TANK

The two entrepreneurs behind Slice of Sauce, husband and wife team Cole Williams and Emily Williams of Austin, Texas, pitch their flavored sliced condiment business on Season 12 of Shark Tank. There are four flavors of Slice of Sauce: classic ketchup, spicy sriracha, Franks Redhot cayenne, and Secret Aardvark habanero hot sauce.

Based on the photos below, it appears guest Shark Alex Rodriguez likes the product. Look at those pearly whites!

But dont count out Kevin OLeary as a potential investor of Slice of Sauce.

On Season 10 of Shark Tank, Mr. Wonderful invested $45,000 in Saucemotos, the in-car clip designed to hold take-out ketchup and dipping mustard containers while eating and driving.

New episodes of Shark Tank air Fridays at 8 pm on ABC, right before 20/20 at 9 pm.

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Who Will Steal The Deal

A sneak peek from the episode reveals one product might just win a golden ticket from Lori Greiner and who else could it be other than Monique Crayton and Tyla-Simone Crayton! Teasing the big secret, a 15-second clip reads, Don’t miss a life-changing #SharkTank, all-new TONIGHT.

As for who will crack the deal, it seems two Sharks might partner on it and that could either be Kevin O’Leary and Barbara Corcoran or Mark Cuban could jump in!

Don’t miss a life-changing #SharkTank, all-new TONIGHT.

Shark Tank

Shark Tank Season 12 Episode 9 returned to ABC after the winter break on January 8, 2021, at 8 pm ET. Catch the new episode featuring Pashion Footwear, Souper Cubes, Byoot Company and Sienna Sauce on February 19, 2021, at 8 pm ET or 7 pm CT on ABC. Missed an episode? Been wanting to catch up? Episodes can also be viewed the next day on demand and on Hulu. Not just that, you can also watch old seasons and episodes on Amazon Prime and iTunes.

Love Is Project Strikes Out In The Shark Tank

Shark Tank: Slice of Sauce

Mother and daughter duo, Chrissie and Gladys Lam, are focused on spreading love, empathy, positivity, and connection with their company, Love is Project. By creating over 2,000 jobs for female artisans in 10 countries, Love is Project sells handmade bracelets that are inspired by the culture and craftsmanship of each place of origin. Since launching in 2017, the company has sold $4 million in bracelets which helps the women creating the bracelets to be able to financially support their families.

Are you in LOVE with this social impact bracelet company? #SharkTank

Shark Tank

Although they are impressed with the social mission as well as Chrissie and Gladys as business leaders, the Sharks are concerned with the amount of debt the company has taken on. They have also recently lost money in the business which is problematic for an investor. Confused as to if they are a company, a charity project, or a mission, the Sharks decide to decline a partnership deal with Love is Project citing that they feel the company lies in an awkward space between a business and philanthropy.

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Who Owns Slice Of Sauce

Slice of Sauce is owned by Texas-based husband and wife duo Cole Williams and Emily Williams, who both enjoyed careers in the health sector before starting this venture.

Emily Williams holds a Bachelor of Arts from Michigan State University and a Postbaccalaureate Certificate in Pre-Medical Studies. Her co-founder and husband, Cole Williams, is qualified in the fields of health, wellness, fitness, and private culinary arts. The husband-and-wife team both appeared on Shark Tank in their capacity as the sliced condiment companys founders in 2021.

Bootaybag Before Shark Tank

BootayBag, who was successful even before Shark Tank, built this subscription base underwear sale business model with only a $300 loan. With the money of the same loan, she created a website and on the same website, he run her underwear subscription-based small business. They started getting orders only in two days.

The founder had revealed her sales in Shark Tank, she said that she had generated $3 million in 1 year. BootayBag total sales so far have been $15 million.

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Shark Tank: Slice Of Sauce Accepts $200000 From Alex Rodriguez

schottnerballa / Pixabay

Husband and wife, Cole and Emily Williams came to the Shark Tank to showcase their innovative way to add flavor to sandwiches. Slice of Sauce transforms traditional bottle condiments into mess-free condiment slices. Using only the finest ingredients, these condiment slices add bold flavor to ensure an even amount of flavor in every bite. By refining their flavor profiles, making the product shelf-stable and since refrigeration is not required, Slice of Sauce has managed to secure licensing agreements with several major brands. In order to scale their production to keep up with demand and to expand their reach, Cole and Emily are looking for a Shark that can help them obtain a co-packer, invest in machinery, and who is willing to invest $200,000 in exchange for 10% equity.

Would you take a slice of this sauce alternative business? #SharkTank

Shark Tank

The Sharks like the flavor of the product, but are concerned about the premium price tag in comparison with bottled condiments. They are also concerned that Slice of Sauce is still a pre-revenue company that has raised significant funds from other investors, making an investment in the company a risky proposition. Cole and Emily feel certain that if they can find a co-packer that can accommodate their process and demand, that they will be able to increase revenue and ensure that a Shark would have a return on their investment.

I was surprisedI really liked the Spicy Sriracha!! #SharkTank

Slice Of Sauce Scores A Deal With Alex Rodriguez

Slice of Sauce Review – its a slice of ketchup – Seen on Shark Tank

Cole and Emily Williams came to the Shark Tank to showcase their company Slice of Sauce. Seeking $200,000 in exchange for 10% equity in their business, the Williams are looking for a Shark who is willing to help them secure a copacker and the machinery needed to get their product off the ground. Slice of Sauce transforms traditional condiments into mess-free slices to add flavor to every bite of sandwiches and any other food product that traditionally utilizes condiments. Sporting a 12-month shelf life, Slice of Sauce is available in a variety of flavors and does not require refrigeration making it an ideal product for activities like tailgates, camping, and picnics.

Would you take a slice of this sauce alternative business? #SharkTank

Shark Tank

Although the Sharks are concerned with how much money has already been invested in the business, as well as the fact that they are still pre-revenue, they do like the concept and taste of the product. Several Sharks also see the potential for growth and sales in such an innovative product. Kevin OLeary decided to offer them a royalty deal with a small equity component while Alex Rodriguez offered them $200,000 as a convertible note which converts to a 15% equity share when they hit $1.8 million in sales. He would also consider lines of credit for financing and purchase orders. They accepted Alexs offer.

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Details On Slice Of Sauce

1) Cole and Emily Williams are the husband-and-wife founders of Slice of Sauce. Their eureka moment came when they were determined to use leftover veggies to make their usual BBQ sauce. From there, the idea grew into a product, and in turn, a business.


2) Slice of Sauce is literally what it sounds like: condiments in sliced form! Its free of any allergens, so that means no eggs, wheat, dairy, fish, soy, tree nuts or peanuts. Real ingredients like tomato and sriracha are used to give their packets bold flavor.

3) Currently, it comes in the Classic Ketchup and Spicy Sriracha. You can use it on burgers, wraps, sandwiches, anything really! Breakfast sandwiches, veggie sandwiches, and grilled cheese is also recommended. Its perfect for on-the-go use, like road trips because its portable.

4) If you look on their social media, then you may notice they began posting circa 2017. Well, since then, theyve rebranded themselves or at least, redesigned the package. Check out a comparison of the old look vs. the current one below.

The Slices Are Marketed To Travelers

Looking at the , its clear that they market to people who travel and camp often.

Have we mentioned how much we love travelers one post from 2019 reads. Our lightweight, individual slices need no refrigeration and leave no mess behind, making us the perfect addition to your carry-on bag.

The post continues, Liven up those airport sandwiches with better-for-you ingredients, and be the envy of the passenger next to you. Thats what we call traveling like a pro.

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There Are Multiple Varieties Available

At the time of writing, Slice of Sauce is available in a number of different flavors and can be preordered from the company website.

Currently, there are slices of ketchup, spicy sriracha, Franks red hot and a Habanero Hot Sauce called a Secret Aardvark Slice. Each flavor lists fewer than 10 ingredients on their nutrition labels.

The Ketchup flavor, for instance, is made up of tomato paste, cane sugar, distilled vinegar powder, salt, potato starch, sunflower oil, and dried onion and garlic.

Is Slice Of Saucestill In Business

shark tank slice of sauce gets 200000 deal but fans ask how to

4 investors had invested in Slice of Sauce, due to which it has become a million-dollar company.

Currently 3 people are working in this company. If this company increases its price and gives a good service, then it can last for a long time.

Shark Tank Air Date: 1/15/21 Season 12 Episode 10

Next, we will give you information about the Slice of Saucestartup.

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The Slice Of Sauce Promises To Bring Nutrition And Flavor

Slice of Sauce was created when the founders wanted to bring vegetable-rich sauces and flavors to their meals.

Determined to use the mount of nutrient-rich veggies left behind, a new form of sauce was born, bringing with it a host of opportunities to enjoy the bold, concentrated flavor,the website reads.

Since then, the product has evolved but still aims to bring flavors to sandwiches, burgers and wraps in a slice.

Who Is The Founder Of Slice Of Sauce

Slice of Sauce was founded by a Texas-based couple, Emily and Cole Williams. The Father of Emily stumbled upon the idea when she was making a barbeque sauce and instead of throwing its waste, Emily mixed and grounded them which resulted in form of slices of veggies and spices.

This is how the idea of creating it into a business came to their minds and their hard work and commitment made a simple ingredient to deliver the best flavors and ended up with a Slice of Sauce.

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Slice Of Sauce Before Shark Tank

Both the founders did a lot of research in the market before starting the Slice of Sauce company, their product became accidental.

The founder had to do a lot of research to get his product in the market but he could not find any product like his product.

The founder ran a Kickstarter campaign in 2018 under the name of the creator Bos Fine Foods and raised $30,000 in funds in 4 days.

The founder had invested $120,000 in this startup at the initial time and then raised $500,000 from Fundraise.

Had invested $300,000 in Friend & Family round convertible note with $3 million caps followed by $100,000 investment from Techstars. Together, they are valued at $5 million, but the founder stated a $2 million valuation with a discount.

Ramping Up For Production

How does SLICE OF SAUCE Sliced Condiments compare to the real thing?! As seen on SHARK TANK!

Rodriguezs $200,000 investment will allow the Williams to invest in a new manufacturing process that will automate production of its dehydrated slices of condiments allowing the company, which officially launched Jan. 15, to make more slices and more consistent, better slices as we grow, Emily Williams said.

Being able to quickly produce slices and fill online orders also will allow the company to fully leverage the brand building potential of appearing on a national primetime television show that consumers trust to help them discover new brands and products.

Part of our Shark Tank strategy, quite honestly, was to be able to tell our story in an authentic way and to a large audience, which I think will really help drive exposure, Emily Williams said. From there, well continue with paid advertising, digital ads, Facebook and Instagram, the usual suspects to drive interest.

The real powerhouse in driving long-term consumer engagement, however, will be the companys website, where Emily Williams says the brand can tell its story, she and Cole can position themselves as the face of the brand and they can help consumers better understand what they offer through direct sales.

While some sharks doubted the companys ability to gain traction on their slices online alone, Cole Williams is confident that consumers will take a chance on the idea and brand, as illustrated by how they have embraced online shopping during the pandemic.

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How Slice Of Sauce Came To Be

Cole and Emily Williams had spent some time researching the market before accidentally stumbling upon their dried sheet condiment product in 2016.

Accidentally, you ask?

Well, the idea to start Slice of Sauce began in the Williams home kitchen. Emily was experimenting with her dads barbeque sauce recipe, threw the mix into a dehydrator, and instead of the spice rub she was expecting, she got a slice of barbeque sauce which she disappointedly threw into the trash.

However, her chef husband, Cole, believed they had discovered gold. And after some research, they realized that sliced condiments werent yet a thing in the market, so they founded Slice of Sauce.

Facts About Slice Of Sauce From Shark Tank

If youve ever eaten a hamburger, then youd know the struggle: condiments everywhere. Not to mention your hamburger bun would be soggy towards the end of the meal. So not fun. Thats where Slice of Sauce comes in. Its a no-mess, hassle-free condiment package that will be on Shark Tank this week. If youre curious to learn more, keep reading below for five facts.

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What Happened To Bootaybag After Shark Tank

The sales rate of BootayBag was already quite good. Founder Elly Gheno started this business single-handedly. After coming to Shark Tank, their sales rate increased a lot because the truce of the people had increased a lot. The funding that this company got from Shark Tank, they used the funding to grow the marketing and manufacturing unity. After that, they have got very good results.

What Is The Cost And Where Can You Buy It

shark tank slice of sauce gets 200000 deal but fans ask how to

When it first began, Crayton and Monique charged between $12.95 and $30.95 per meal. It was amazing, Crayton remembered those times. Friends, family and local neighbors support our first night.

Priced at an affordable $29.85, you can now get Sienna Sauce Variety Pack, Sweet and Tangy Bundle Pack, Lemon Pepper Bundle Pack and Spicy Buncle Pack all available at the same cost on the official website.

Not only in the online market, but Sienna Sauce is also making its presence felt in supermarkets. In February 2021, it was stocked on the shelves of the H-E-B Grocery store in Texas and Jungle Jims in Cincinnati, Ohio. The two-time winner of Sauce-A-Holic sauce is also sold at over 70 retail stores across the US, including Texas, New York State, and New Jersey, and on eCommerce platforms like Amazon and Walmart, according to reports.

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Who Will Crack The Deal

Special guest Shark Alex Rodriguez might end up cracking the deal. After all, he can be seen all smiles with the product in a snippet from the episode. But there’s no telling which Shark might actually end up closing the deal. We will just have to watch the episode to find out which shark gets the deal.

Tonight Im back in The Tank on for a very special season. This was such a difficult year for everyone that getting to see the entrepreneurs spirit and dedication was extremely encouraging. #SharkTank

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